Bill Turnbull, who died on Wednesday, has been credited with waking the country up to prostate cancer and saving thousands of lives.
Prostate Cancer UK said: "We are deeply saddened to hear that our friend and ambassador, Bill Turnbull, has died. Since he shared the news of his diagnosis in 2018, the broadcasting giant has inspired millions, saved thousands of lives and woke up the nation to prostate cancer.
"After he went public with news of his prostate cancer in 2018, he was selfless with his time, defying his own diagnosis to undertake interviews, support our campaigns, and inspire so many others affected by the most common cancer in men.
"Sadly, for Bill his prostate cancer diagnosis came too late, but we know his work with us has saved many lives. For that we will be forever grateful. Our thoughts are with his wife Sesi and all the family at this time."
Turnbull was diagnosed with prostate cancer in 2017. After sharing his story, there was an unprecedented spike in referrals for suspected prostate cancer in 2018. This was known as the "Fry-Turnbull effect" as Stephen Fry also shared his story. Prostate cancer became the most commonly diagnosed cancer for the first time in 2018, 10 years earlier than predicted.
Turnbull appeared in television interviews, fronted donation campaigns raising over £611,000 and connected with and answered questions from supporters.
Prostate Cancer UK said: "Bill’s bravery in speaking so candidly about his experience continues to help men across the country understand more about the disease and their risk. His story, and his public support of Prostate Cancer UK has also been key in highlighting the need for a screening programme to help make sure more men have their cancer caught early."
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