A new Every Mind Matters campaign has been launched after half of adults in England reported that the coronavirus pandemic has negatively impacted their mental health.

The campaign empowers people to look after their mental health by directing them to free, practical tips and advice. By answering five simple questions through the Every Mind Matters platform, people can get a tailored ‘Mind Plan’, giving them personalised tips to help deal with stress and anxiety, boost their mood, sleep better and feel more in control.

Over 3.4 million individual Mind Plans have already been created since the campaign was first launched in October 2019.

According to research from the Office for Health Improvements and Disparities, younger adults reported struggling with their mental health during than pandemic more than older adults, with 57 per cent of 18-34-year olds saying their mental well-being was negatively impacted by the pandemic, and 44 per cent reporting that they did not know what to do to help.

Minister for Care and Mental Health Gillian Keegan said: “The public showed great resilience throughout the pandemic, but it has served as a stark reminder that we all need to look after ourselves not only physically, but mentally. There are simple steps we can all be taking to improve our mental wellbeing and reduce feelings of stress and anxiety. For anyone who is unsure what they can do, I urge you to visit Every Mind Matters and take advantage of the expert advice and practical tips available to you.”